Creative Info · Design Studio
Brand Guidelines
Brand Book
Official document · Visual identity
Version 1.0
August 2026
Confidential — Internal and partner use
The Creative Info logo is a geometric wordmark with rounded strokes, accompanied by the “Design Studio” descriptor in capital letters and a yellow block that acts as the brand’s chromatic signature. It conveys a creative, modern and tech-driven character. The logo is a fixed asset: it must not be rebuilt, redrawn or have its typeface replaced.
Six official versions cover any background and any print or screen context. Always choose the variant that guarantees maximum contrast and legibility.
The icon condenses the brand into a single symbol: a lightbulb drawn from the letter “C”, with a central dot, radiating rays and a three-line base. It is used where the full logo does not fit or would lose legibility: app icons, favicons, social avatars and small UI placements. Like the logo, it is a fixed asset and must not be redrawn.
The app icon is supplied at 512 × 512 px. Export smaller sizes from that master; never scale up a smaller file. Below 32 px, use the app icon rather than the free-standing symbol.
The symbol follows the same color rules as the logo. Choose the version with the strongest contrast against its background.
Keep a clear area free of other elements around the logo. The reference measurement X equals the height of the “Design Studio” descriptor. Leave at least 1X of space on every side.
Below these sizes the descriptor loses legibility. For very small uses (favicon, avatar), use the icon instead (see section 03).
Consistency protects the brand. Respect proportions, colors and contrast; never alter the logo.
Pure yellow is Creative Info’s leading, signature color; black provides the solid, elegant foundation. Grays and white balance the palette and give it room to breathe.
To reinforce the geometric character of the logo, two Google Fonts families are proposed, natively available in Elementor and on the web: Poppins for headlines and Inter for body text.